In Aylsham you will find three family - truly family - butchers. You will find the Norfolk Independent Greengrocer of the Year (2006) - much of the food they sell they grow. There is a baker who bakes his own bread, and sells literally home- made jams and marmalade and home-cooked hams. Here there is an Ironmonger who will sell you the five nails you require rather than the ten in a plastic packet that you don't. And an electrical retailer who actually knows about the goods he sells - and has sold enough to be given the sales prize of the year by a delighted manufacturer. Personally owned clothes shops, personally owned florists, personally owned petshops, a bicycle shop, computers, carpet shops, furniture, gifts, a cobbler, hairdressers, fitness salons, antiques, books, records, clothes shops, artists' materials, a design studio and a kitchen shop.

And what the staff of all Aylsham shops have in common, whether they work in a supermarket, a multiple, or a shop that is family-owned, is a desire to help you, the customer; for you will find that not only do they know their stock, but what they don't know the/ will take the trouble to rind out.

So come along to Aylsham and try the shops, where you will find people that are willing to spend time on you.

And don't forget there are general markets every Monday and Friday, the Aylsham Country Market selling home-made and home-grown produce/crafts every Friday (formerly the W.I. Market), a fully FARMA accredited Farmers' Market every 1st Saturday each month (except January) and specialist and general auctions at Keys saleground every Monday plus other days. And to add to this feast, yet even more specialist markets are planned.

For more information on shopping in and around Alysham visit the Shopping page